Who’s Using Your ID?

Who’s Using Your ID?

Hope you will take the time to read this lengthy message today. It’s important. It’s not one of my usual upbeat messages. Yet, it’s so important for you to know this information, personally and professionally.

Most of you know that besides being CEO of Get Clients Everywhere, I have been a Director with LegalShield for nearly 22 years, and I want to share some information that will make a difference for you. In fact, I’ve been very well-trained in the world of Identity Theft and Sensitive Information, leading corporate compliance trainings in this subject to many businesses and organizations throughout the country. I have some insight and information to consider.

I have done some work today on the Equifax data breach. And, even though this event is huge and currently in the news, our own personal identifying information  (PII) has been compromised for many years, in multiple ways. Yes, since we were born.

In fact, if you listen to the news, you’re left to think that the only way identity theft and data breaches affects you is in the area of your credit. It is not. Credit Identity Theft is the smallest portion of all ID theft. Criminals do not want your credit, though it would be nice. Rather, they want your life!

1)  You can find the facts about this breach here: FTC https://www.consumer.ftc.gov/blog/2017/09/equifax-data-breach-what-do

2)  If you are an IDShield Member, and if you call Kroll, expect longer than usual wait times. They are inundated with calls right now.

3)  Kroll’s standard message is to put a fraud alert (not a freeze) on your credit files(they will do it for you for free.) However, if you are applying for a mortgage or refinancing they recommended NOT doing the fraud alert. Or, if you need to access credit in a hurry due to floods, hurricanes, etc., you need to have credit now. A freeze at this time is not wise.

4)  All of the services that Kroll provides are in full force, and members need not be any more worried or concerned than before. Kroll has our back. Most likely, you will have to do some of the work, and they will guide you, direct you, or tell you what or what not to do.

5)  If you or a member want to confirm or otherwise whether they are part of the 145 million effected they should go to https://www.equifaxsecurity2017.com and put in their last name and last 6 digits of SSN.

6)  If you are included you will get a confirmation message, and you can click to enroll in their free monitoring. Note: They just told you that your information was compromised. So, you already know you’ve been compromised. They offer you the monitoring because it is now the law for them to offer it to customers. (This is true of all businesses.)

I’ve already had people enrolling today, and HR Directors have been contacting me on behalf of their employees to see what they can do to help.

If you are not an IDShield Member, and you’d like to become a Member, it’s easy to enroll. Individuals pay only $9.95 / month. Families pay $19.95 / month, covering a spouse and children. It is tax-deductible for business owners.

I invite you to go to my site at www.mfratoni.legalshieldassociate.com and click on IDShield. Look at all they cover and do for our Members. They fix the problem, and use Licensed Criminal Investigators who work with you until the issue is resolved. I was a victim of Medical ID Theft a few years ago. I was denied Medical Insurance for 4 months due to misinformation in my medical records. I used Kroll to expunge erroneous personal information locked into the Medical Information Board (M.I.B.), and had LegalShield write letters to the MIB and to the Medical Insurance Company that denied me. It took 4 months…not a good stretch of time to be without medical coverage.

Six Types of ID Theft:

*Drivers License
*Social Security
*Medical ID Theft
*Character and Criminal

Please reach out if I can help you in any way.  Kroll Credit Services, the strongest leader in this space, is trained to handle all types of ID Theft….for you, as part of your IDShield. Remember to “activate” your IDShield, so that Kroll can do its work for you. Yes, you may add it to your active LegalShield Membership.

Being High-Touch in a High-Tech World

Being High-Touch in a High-Tech World

Webinars, Shwebinars, Social Media, Twitter, Pinerest, Facebook…..it’s endless. Free this, free that, the internet is chock full of information. And, it’s available to us all. There is never a lack of information, and all you need to do is type in the subject matter in the “search button”. Voila! The information you requested appears for you to gobble up and utilize immediately.

Sometimes it’s easier to stay at home, work from home, see clients from home, and then we get homebound. Not so good. We forget what it’s like to be with people. People buy our services. People buy us. And according to the popular song made famous by Barbra Streisand….”People who need People are the luckiest people in the world.” So true. As entrepreneurs, we need people. This is High-Touch.

Today, an antidote to the clutter of the web, is a Signature Talk which you design and can be given anywhere your target audience attends. Do you have one? Have you designed one? Is it effective?

I’m often told by people that they have a signature talk or presentation. People tell me, “I’m comfortable speaking in front of groups.” But the truth is, most people are ill-prepared for such an important marketing strategy for their business. They are talented, smart, and would deliver a great service. However, most miss the mark in creating, delivering and monetizing from their presentations. They have simply not been trained and coached. They are not practiced, don’t know how to use a/v, a mic, or how to engage manage a room. They remain in monologue, lifeless. This can be a simple fix, and you’re worth it.

During my lengthy career, I’ve spent a significant time teaching workshops and coaching corporate executives on the fine art of “Executive Presentation Skills”. I used to work for a company in Boston that was the leader in this field, and my clients came from Delta, The Coca-Cola Company, Eli Lily, Proctor and Gamble, Sharp, Merck….bla bla bla. It was great fun. And, I’ve been giving presentations, delivering training, and facilitating workshops for my entire career. I have developed a muscle. I am effective. And, I’d like to help you, get more clients, make more money and live with more freedom and joy…..by helping you craft a talk/presentation that delivers!

I’ve loved providing this service in a VIP Day with clients, and celebrate with them as they share the results. The day focuses on you, organizing your message, highlighting your unique system, engaging your crowd, developing and extending your offer….and all the little details that make the difference.

I invite you to reach out to me and schedule a complimentary Cash Infusion Call, focusing our time on your speaking and your message. My stand is that Entrepreneurs Prosper.  Speaking is a tool that leads to prosperity, and making your impact. Your future depends on you! Your clients are waiting for you! I’m ready to serve you. Let’s link arms and do this.

Cold-Calling: Overcoming Phone-a-phobia

Cold-Calling: Overcoming Phone-a-phobia

To cold call or not to cold call, that is the question!  Some say cold calling is dead. I say cold calling can be just one of an entrepreneur’s sales strategies. It is one bow in the quiver of sales tools that every entrepreneur should employ as they build their business. As part of a well-rounded marketing and sales strategy, it can suddenly surprise you when you get to take a “next action”, or even get the long-desired “yes”!

Cold calling is a crapshoot. You either get somewhere, or you don’t. So, if you are someone who envisions success, then why not see yourself successful. Progress fuels productivity. In fact, some days I think cold calling is actually fun. Why, you ask? Because I say it’s fun! Life shows up in our view, so create a happy, joyful and successful view and give it a whirl. Have fun, play with wild abandon, and of course, do not be attached to the outcome. You just might end up with a very profitable day!

I once had a friend who wore a silly hat, a court jester’s hat, when he had to smile and dial. He did this to take all significance out of what he was doing. He was intentional, success-oriented, but wanted to lighten up his “fear factor” and call reluctance syndrome. I loved that idea! So, in the past, I’ve worn silly noses, placed sticky note hearts along the border of my lap top monitor, and did a silly dance to get myself into “state” before I began my calls. Yes, I was afraid. Mindset plays a big part of getting ourselves ready to pick up the phone. So why not create a state of readiness and being of service.

Most of us have no problem if our phone rings, but it’s a very different feeling when we hold the dial pad in our hands. Let’s look at some ways to overcome our phone-a-phobia!

  • Know who you are calling and why. Be sure they fit inside of your ideal target market.
  • Be clear on the purpose of your call. Is it to set an appointment? Request a speaking engagement? Offer a product or service?
  • Be upbeat and “smile” through the phone lines. Enthusiasm is catchy!
  • Bring a sense of play and joy to the exercise of calling. Just do it to do it.
  • Be clear on what to “ask” at the end of your call. Have a next action ready to suggest.
  • Be purposeful in turning your cold call into a warm possibility.
  • Be prepared for rejection. No’s are clear, and there is always an “ask” after a no is received.
  • Create an incredibly powerful conversation opener.  Delivering this opening line with confidence and ease, will determine how the rest of the call will go.
  • Never start with “I’m so sorry to interrupt you….”. Rather, “I’m excited to share….”
  • Don’t rely on cold calls as your main sales tactic. It’s only one method of many that are available for us today. Use them as a beneficial part of your overall marketing and sales strategy.
  • Be willing to have fun, be generous and make a difference, regardless of the outcome!
Find Joy in Your Career

Find Joy in Your Career

Do you often find yourself upset and stressed about your business day? You stroll into the office with a cup of java in your hand ready to greet the day and make your difference in the world. You’ve got great plans to accomplish many things today. And then, for whatever reason the day begins to unravel and takes on a different flow than you planned, bringing you upset, angst and stress. A scheduled appointment changes, the power goes out, you have a dreaded virus on your computer, and you lost some very important notes. You even start to wonder if you are really cut out for this business/career. And the slippery slope appears. Can you relate?

Take a moment to pause and remember the excitement and energy you felt as you began your business, or started in that new position. Creativity abounds, you experience endless energy, passion and commitment. You learn new things, create new strategies, meet new people, and expand your reach. It’s a time to remember and savor these thoughts and restore yourself to your purpose and who you are.

You have the ability to control your attitude and determine how your business day goes. It’s a matter of how you respond to whatever comes your way in any moment of the day. Choose joy. Bring joy to each conversation. Give your time freely. Smile. Create a Vision Board of the things, people, activities that bring you joy. Ask your clients and colleagues what brings them joy. When you shift your focus towards joy, then joy is what you’ll have.

Make it a joyful day!

Ouch! Growing Pains!

Ouch! Growing Pains!

I guess it’s a good thing to experience growing pains. Isn’t it? That must mean that you’re growing, right? I can assure you that Get Clients Everywhere is growing, evolving, and getting a few bruises from time to time. It’s normal…..right? The important thing to know is that ,yes, growing pains are normal. We all bump into our self-imposed boundaries from time to time, and feel the pain of frustration, confusion, and thwarted growth. However, we must keep moving through the pain, adjust course, think and act strategically and always keep the faith. And a sense of humor!

Running a business is like pushing a truck uphill. Once we stop pushing, we may start to slip backwards. When our business is growing, we need to continuously find our next clients, sign the next contract, and hire the next team player, like a VA or Admin. If we let go of our focus, then gravity rolls us back. There are always things that need to be done in order to keep moving, to ensure our growth is healthy and thriving. I’ve heard it said that “When you are green you’re growing, and it you aren’t growing then you are dying on the vine.”

Any business will experience challenges as they grow. You can count on it. Growing pains might be just the sign you need to get you back on the path to success. This is the perfect time to hire a Coach, a seasoned professional who is farther along the path to success than you. It’s the perfect time to invest in your business, counter to what you might think. This is the time when our business needs to be in expansion, not contraction. And the time to let that Coach hold your vision with you, and provide support, guidance, direction, and love. Coaches can help you find your balance point, and keep the state of your well-being intact as you grow.

Have you considered working with a Coach? Why not take that positive step? Commit to your success, and give up being “the lone ranger”. It’s much more fun, enjoyable and success comes quicker when you align yourself with the right Coach. The right Coach is a good pain reliever.

I’d love to help you grow your business. Let’s hold a complimentary Business Breakthrough Session together! Let’s do this!