Event Season is Here!

Event Season is Here!

Events make money!  You, too, can make money by hosting, sponsoring and attending events!  In fact, right now, there are so many events happening in Atlanta and around the country that you just might get registered in several of them and reap the benefits that will...
Stop Selling to Everyone!

Stop Selling to Everyone!

Everyone is not your potential customer, nor is everyone part of your ideal target market.  In fact, when you do this, you cause yourself to work much harder than you need to.   I know.  I’ve been there, and I learned some very difficult lessons, and swallowed several...